AI and Content Authenticity

Adobe introduced tools to help creators mark their work as "AI-free," addressing concerns about AI-generated content. These tools are part of Adobe's Content Authenticity Initiative, which aims to provide transparency and trust in digital content. By embedding metadata into files, creators can indicate whether their work is AI-generated or created entirely by humans. This metadata can be verified by others, ensuring the authenticity of the content and helping to combat misinformation and copyright issues.